I partnered with Kuju Coffee to build an advertising campaign around their Pocket Pourover. The goal was to increase awareness for the brand and promote their products as the top-selling single-server pourover coffee. I created two print ads that can be displayed on billboards or on in-store stands as well as a promotional video ad for social media to help build their online presence, strengthen their community, and encourage the use of #kujumoment.
Men and women age 18-35
Travelers (not necessarily outdoorsy, but enjoy adventure)